The CBD market in Spain is booming, with growing interest in products derived from cannabidiol for its multiple well-being benefits. If you are considering entering this sector and opening your own physical CBD store, here we explain the key steps and considerations to do so successfully.
Knowledge about CBD and its legislation
Before opening a store, it is essential to have in-depth knowledge about CBD and current legislation at the local, regional, national and even international level. CBD, although legal, must comply with certain regulations, especially regarding permitted THC levels (typically below 0.2% or 0.3%). Furthermore, the regulation may vary depending on the format (a flower is not the same as an oil or a cream ) and its purpose. There may be specific labeling requirements, such as those specifying that CBD flowers are not intended for consumption. And some regulations specify that certain CBD products are not suitable for those under 18 years of age.
It is a confusing legal framework that we recommend you unravel with a specialized lawyer.
Clear and detailed business plan
A well-prepared business plan is essential. You should include market analysis, a financial plan, marketing and sales strategies, and future projections. This plan will help you guide your business to success and is essential to attract investors or obtain financing if you need it.
Selection of reliable suppliers
The quality of your products is crucial to the success of your store. Look for reliable suppliers who offer high-quality CBD products, with the necessary certifications that guarantee their legality and purity. We advise you to diversify your product range by including oils, creams, flowers and other popular CBD formats .
All of them are within your reach at ProfessorCBD, which also sells wholesale to all companies that want to start down this exciting path. You can contact us through this form . Our CBD will help your business grow for the following reasons:
- We offer the best positioned brands in Spain : La Cordobesa and hakunaOil have been number 1 on Google since 2020 and 2021, respectively.
- Our products have COA analyzes by third-party laboratories. Only then will you be sure of what you are selling, without surprises.
- We offer you a sample kit and pre-sales and after-sales service.
- We offer competitive prices that will give you great margins.
More than 200 points of sale already trust ProfessorCBD products, including pharmacies, tobacconists, grow-shops and natural product stores. The pharmacy is one of our main channels. In fact, we are the CBD company with the most National Pharmacy Codes on our products: 22 in total, for our hakunaOil oils and hakuLab creams.
Another criterion that will help you find a trustworthy supplier is a simple search on the Internet, to assess presence in the media, possible scientific awards or, simply, the opinions of users of that CBD on platforms such as Google My Business.
We also distribute our products under white label: write to us if you want more information .
Where you locate your store is a determining factor. Look for a location in areas with high foot traffic, close to other businesses and easily accessible. Also consider the demographics of the area and whether your target audience is in that area.
Marketing and publicity
Marketing is vital to attract customers to your store. Develop a marketing strategy that includes online and offline advertising, presence on social networks and collaborations with influencers in the CBD niche. Make sure you comply with regulations on advertising CBD products.
A CBD store not only sells products but also educates its customers. You must be prepared to inform and advise your clients about CBD, its uses, benefits and recommended dosages. Offering an educational experience can foster customer loyalty.
Business registration and tax compliance
Make sure you register your business in accordance with Spanish laws, including obtaining a NIF (Tax Identification Number) and complying with all tax obligations. It is advisable to have the advice of an expert in legal and tax issues.
Store design and customer experience
Your store design should be inviting and professional, creating an environment that invites customers to come in and explore your products. Think about the customer experience from the moment they enter until post-purchase.
The world of CBD is constantly evolving. Keep yourself and your team up to date with the latest trends, products and legislation. Not only will this help you keep your business relevant, but it will also position you as an expert in the field of CBD.